Christmas ’22 celebrations are now a twinkling memory.
The decs are packed away, the lights are down and many brands have already kickstarted planning for Christmas 2023. So like the Ghosts of Christmas Past, we wanted to take you back to our tours of the December stores, revisiting how things looked from a retail perspective.
The holiday blues were setting in even before the festivities had begun, as 58% of British shoppers had reported being worried about the cost of Christmas. Unsurprisingly, value therefore became a big theme, as retailers and brands offered solutions to help their customers navigate the crisis.
Our review looks at how the retailers fared and discover if we had the penny-pinching Christmas that was predicted…
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