Retail Roundup Report – July ’22

Welcome to the July Retail Roundup.

From our tours of the stores, our Retail Roundups are your eyes on the ground; bringing snapshots of what’s been going on in retail without the need to leave your desk.

From retailer led events to brand specific campaigns. POS and sales promotions through to experiential, both in physical and digital spaces. Whatever’s going on around retail in all it’s forms, we’ll capture it here!

July’s been an interesting month in retail. No sooner had the kids broken up for Summer than the obligatory Back to School campaigns kicked in. A month of celebration, with the Lionesses proving it actually can come home, and we rather reluctantly embraced the hottest day on record. Yes, bottled water sold out everywhere!

Want to receive these straight into your inbox? Click here and sign up to our news.

Post Tags: Retail Roundup

Retail Roundup – March 2024

Asda claimed to be the 'Home of Easter', but in our opinion their execution fell slightly short compared to the competition - both in terms of creative and comms visibility. Cadbury's Creme Egg, on the other hand, stole the spotlight...
Read More

Retail Roundup – February 2024

This month we delved deeper into the world of convenience retail. The convenience channel provided us with far more mission-based comms than we see in grocery multiples.
Read More

Retail Roundup – January 2024

Events were very much flavour of the month, ranging from Pet and Home, through to Baby & Toddler, Pancake Day, Valentines Day, Ramadan, Lunar New Year and even a Great Savings event. Amidst so many options, some might say it was a touch overwhelming for shoppers with the sheer volume of offerings.
Read More