Retail Roundup Report – June ’23

Providing on the ground insights from retailer-led events and brand-specific campaigns, to sales promotions and experiential activity.

Father’s Day dominated the earlier part of the month and featured across all major grocery retailers both online and in-store. Sainsbury’s again stole the show with their approach to the event, having strong retailer comms and allowing brands to show their creativity within the event.

Morrisons dedicated their power aisle to the charity partnership they have with Together for Short Lives, highlighting donations for every product purchased in the aisle. We were a touch surprised to see quite muted activity for Pride Month and Eid al-Adha, with only a couple of retailers having any focus or branded displays in store.

Want to receive these straight into your inbox? Click here and sign up to our news.

Post Tags: Retail Roundup

Retail Roundup – May 2024

With Summer approaching, both retailer and brand creative executions became brighter, with a significant focus on summer drinks, cocktails and spritz.
Read More
Aperol and Campari Spritz Activation in Waitrose

Retail Roundup – April 2024

We took pride in witnessing the debut of the Spritz GE, a design we meticulously crafted, gracing the shelves of Waitrose. Its introduction, perfectly timed to coincide with the onset of favourable weather conditions.
Read More

Retail Roundup – March 2024

Asda claimed to be the 'Home of Easter', but in our opinion their execution fell slightly short compared to the competition - both in terms of creative and comms visibility. Cadbury's Creme Egg, on the other hand, stole the spotlight...
Read More